“Green gold” jewellery is a niche in a fast-growing wider market for ethical goods, ranging from day-to-day foodstuffs like tea, coffee and chocolate to designer fashions and travel.

Analysts say global sales of ethical gold jewellery are probably less than one per cent of the total $56 billion gold jewellery market based on figures from London-based consultancy GFMS – and the Fairtrade label is a year or so away.

Although the ethical product is priced at a premium and gold is at record highs, the market has been ballooning. Among a plethora of online offers are companies including one called greenKarat that argues industrial mining methods damage the land and endanger ecosystems, so recycled gold would be better for society.

Source / Read more Ethical jewellery good as gold